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Banner BuddyBuilt for SkratchAds™

AI studio for scratch-to-win ads

From brief to campaign-ready banners in minutes.

AI reads what people are saying about your brand and scores the sentiment. Then AI generates every state of your scratch-off ad, in all 10 standard sizes, ready to run.

Start freeWatch the demo

25 free credits, enough for 3 complete banner sets. No card required.

Scratch, win, redeem
  1. 01 Scratch
  2. 02 Win
  3. 03 Redeem
Winners tap the banner to open a redeem page for their prize.
BetaNow in beta. Be one of the first brands to run scratch-to-win ads.
  • 25 free credits
  • A direct line to the team
  • Help shape what we build next

See it in action

One banner, every outcome.

A one-minute walkthrough: the scratch, the win and the lose, and the landing page each one opens.

How it works

Three steps from idea to a full ad set.

  1. 01

    Write a short brief

    Your brand, product, prize and audience. Add your logo and colors once.

  2. 02

    AI reads the room

    AI scans public posts, reviews and news, scores how your audience feels, and suggests prizes and copy that fit. Sources come with every report.

  3. 03

    AI makes the art, you approve it

    AI paints every ad state in one style. Your words and logo go on top, exactly as typed. Fine-tune in the editor, then download a ZIP for your ad server.

Where AI does the work

AI for sentiment and image generation. Nothing hidden.

AI sentiment research

How people feel, before you spend

AI searches public conversations about your brand and your prize, then scores them positive, neutral or negative with the sources attached.

Example report

62% positive, 26% neutral, 12% negative

AI image generation

Art in your brand's style

AI paints the background art for every state. The AI never writes your words: headlines, prizes and your logo are placed on top exactly as you typed them.

  • AI: artwork
  • You: words
  • You: logo
  • You: final approval

Research history

Every past report, one click away

Sentiment and demographics are saved with each campaign. Search by brand, audience or takeaway, filter by demographic, and see how feelings shift from one campaign to the next.

  • Gen Z
  • College students
  • Parents

Every state of the ad, in every size.

A complete set is six banner states plus a campaign image, all matching. Export each one in the 10 standard ad sizes at 2x for sharp screens.

  • Scratch
  • Win
  • Lose
  • Redeem
  • Brand
  • Fallback
  • + Campaign image

320x50, 320x100, 300x250, 320x480, 360x640, 728x90, 160x600, 300x600, 970x250, 336x280

See two complete sample sets

Works with AI agents

Let your AI agent build the banner sets.

Banner Buddy includes an MCP server, so any MCP-compatible AI agent can connect with an API key. Agents research, generate and export using the same credits as the editor. Included on every plan.

How to connect

Pricing

Pay for the banners, not the busywork.

One credit is one image. A complete set is 7 credits. Research, editing and exports are free.

Trial

$0

25 credits, about 3 complete sets. No card required.

Start free

Pro

$159 /mo, billed yearly

500 credits a month (about 71 sets) and a commercial use license.

Choose Pro

Business

$479 /mo, billed yearly

2,000 credits a month (about 285 sets) for agencies and multi-brand teams.

Choose Business

Monthly billing and Enterprise options are on the full pricing page.

Questions

What is a scratch-to-win ad?

A banner people swipe to reveal a prize. It invites a tap instead of asking for one, then hands off to a redeem screen in the same ad slot.

What is a credit?

One generated image. A complete set uses 7. Research, editing and exports never cost credits.

What does the AI do, and what do I control?

AI researches and scores audience sentiment, and AI generates the artwork. Your headline, prize, logo and final approval stay with you, and every report and banner set is saved to your account.

Can I use the banners in paid media?

Yes. Pro, Business and Enterprise include a commercial use license for everything you generate.

Scratch metrics

Why a scratch beats a scroll-past.

Average in-app banner CTR
0.56%
Industry benchmark for a standard banner. Most people scroll right past.
Scratch completion target
~20%
The share of people who see the ad and choose to scratch it.
Of active attention
3-5 sec
How long a scratch takes. The user is touching your ad, not ignoring it.
Projected CTR lift
5-10x
For the brand reveal after a scratch, compared with a cold banner impression.
Opt-in leads
100%
Winners enter their email to claim the prize. No scraped data.

Source: SkratchAds market research and industry benchmarks. Banner Buddy is in beta, so these are not yet results from live Banner Buddy campaigns.

Your first banner set is on us.

25 free credits. No card required.

Start free